
Cindy (Director) Cindy is the founder and director of Start Small. She moved to Kenya in 2013, after her initial trip in 2011, where she was struck by the number of children desperate to attend school. Cindy returned to her home country of the UK in 2020 after 8 wonderful years of living in Kenya. She is still very involved with the charity, being the director and on the board of trustees. Her hard work and insatiable love for life have led Start Small to become the successful organisation it is today.

Jennie (Project Manager) Jennie officially joined the Start Small team in 2019 after several years of volunteering with us since meeting Cindy in 2011. After managing the charity for nearly 5 years in Kenya, she is now overseeing the project from the U.S. She supports the team in their day-to-day workload, manages the finances, social media channels, and communicates with donors and sponsors. While she is physically far away, she is very connected with all that we do and continues to help our team pursue our mission to change lives through education.

Carol (Assistant Project Manager) Carol joined Start Small in April 2025 and brings energy, compassion, and a genuine passion for supporting children and young people. With a bachelor’s degree in Education, she is dynamic, driven, and thoughtful in everything she does. Carol has built strong relationships with the children and is especially known for her kindness, empathy, and ability to connect with them. She brings both sharp organizational skills and a caring presence to the Start Small team.

Cate (Assistant Project Manager) Cate joined us in March of 2024 and has been absolutely amazing in helping Start Small students transition from high school to college and career development programs. She has an extensive background in social work and brings a wealth of experience and passion for empowering young minds to reach their full potential. She also assists with essential office and administrative work, and we are so grateful to have her on our team.

We are a very honest, forthcoming, and transparent charity. If you have any queries whatsoever please do not hesitate to get in touch – we are quite a friendly bunch!
